It's simple - bring in your worthless item, have it transformed into a work of art and pay how much you think it is worth **

Inspired by the recession and compelled to create something positive, ‘Worthless’ is a live art installation that explores the value of material objects in the heart of Seven Dials. For one week only (22nd–29th May) members of the public will be invited to bring their own ‘worthless’ items into the store, and have them transformed into pieces of art.